Is This Komz House Business Feasible?

      Would We Pursue?

–        Low barriers to entry

–        Significant indirect competition

–        Difficult to differentiate service

–        Low switching costs

–        Sustainable revenue stream outside of birthday parties

–        No technological or key assets

–        Easily replicated

–        Overall Feasibility Conclusion

Determined is feasible

Overall Financial Attractiveness of Proposed Venture Assessment Tool

No	Aspects	Low Potential	Moderate Potential	High Potential
1.	Steady and rapid growth in sales during the first one to three years in a clearly defined target market	Unlikely	Moderately likely	Highly likely
2.	High percentage of recurring income—meaning that once win a client, the client will provide recurring sources of revenue	Low	Moderate	Strong
3.	Ability to forecast income and expenses with a reasonable degree of certainty	Weak	Moderate	Strong
4.	Likelihood that internally generated funds will be available within two years to finance growth	Unlikely	Moderately likely	Highly likely
5.	Availability of exit opportunity for investor unavailable available if applicable	Unlikely to be	May be available	Likely to be

Resource

Resource Sufficiency

      The following non-financial resources will help Komz House successfully execute its business plan:

–        Industry expert

–        Expertise in Management, strategic planning, and managing a family owned business.

–        Entrepreneurship experience.

–        Party planning and early childhood development background

–        Sales, marketing, and training experience

Resource Gaps

      Resource gaps will be filled through outsourcing the following:

–        Marketing needs beyond what the team can provide (media, printing, brochures, advertising, etc).

–        Finance, Accounting, Human Resources,
Legal, and Information Technology.

–        Catering of food, snacks, and birthday cakes will be outsourced initially. 

      As the business grows, future hires will provide core competency in:

–        Catering

–        Party planning

Location

Why is the firm located here?

      Ideal location based on customer demographics

–        Middle to high income earners

      Prefer a residential location

Describe geographical location of the firm:

      Location Shah Alam

Is your firm near a cluster of similar firms?

      Direct competitors not closely located

      Substitute competitors in general location

OR G A N I Z AT I O N A L FE A S I B I L I T Y

The management team of Komz House consists of Family Members. So it’s easier for better understanding and communication. The management team of Komz House combined work experience with expertise in sales, marketing, purchasing, training, party planning and entrepreneurship. Some of the sills will be outsource to ease the work as well to fulfil the requirements. Example the foods or catering service for the party will be obtains from Restoran Shaaz Shah Alam & Yannzcakecupcake,

Human Resource Needs

Skills Needed	Number 1	Number 2	Number 3	New Hire 1	New Hire 2	Outsource
Operations	X	X
Sales	X		X
Marketing	X	X		X
Finance					X
Accounting	X
Human Resource						X
Legal						X
IT						X
Facilities	X
Catering/ Food						X
Purchasing	X		X
Party Planning	X	X
Entrepreneurship	X		X	X

Number 1: Khirijha

Number 2: Sinthuja

Number 3: Anusuria